Payroll Giving Week

2022 Press Release

May 2022

Payroll Giving Week grows in 2022

With large and small charities taking part, alongside partners such as the Chartered Institute of Fundraising, Chartered Institute of Payroll Professionals, Professional Fundraising Organisations, the Association of Payroll Giving Organisations and Payroll Giving Agencies, the second National Payroll Giving Week in February raised awareness across the charity sector and wider about the benefits of donating through this easy, tax-efficient method.

The week engaged partners, corporates, and donors to highlight the impact and importance of donating to a charity of choice through your salary, and the week saw an incredible 87% increase in donors signing up to give, when compared to the same period in 2021.  

This increase, plus the amazing contribution to the sector from Payroll Giving donors collectively, means that via the three largest Payroll Giving Agencies (Charities Aid Foundation, Charities Trust, and Charitable Giving) a total of £23,741,994.58 was donated to charities in March and April 2022.

Since the launch of Payroll Giving, over 1 million people each year donate to charities through their pay and together they have raised over£2 billion for good causes. The National Payroll Giving Week was developed by members of the Payroll Giving Forum – a collective group of charities who run successful Payroll Giving schemes.

Terry Stokes, Head of Payroll Giving, Barnardo’s said: “Payroll Giving offers a vital source of income to Barnardo’s. Our services are facing even greater demand against a backdrop of a significant reduction in income during and post-Covid. These same pressures apply for numerous charities which is why we are supporting Payroll Giving Week. This week has helped to raise the profile of this tax-efficient method of giving, vital to many charities and causes during these unprecedented times.” 

Caroline Gaskin, Development Manager, Together for Animals said: “Payroll Giving provides Together For Animals with a vital regular source of income, allowing us to provide lifesaving care for animals desperately in need. As a small charity, we see Payroll Giving as our key source of income. We’re delighted to see the impact Payroll Giving Week has had across the sector, as it supports us – and so many animals in need – each year.”

Mervi Slade, Product & Programme Manager - Payroll Giving, Cancer Research UK said: “Payroll Giving is a great way to support a charity of your choice. During the pandemic it has provided a steady, regular source of income for Cancer Research UK as well as for many other charities. It has been great to see so many charities get involved in Payroll Giving week in 2022 and we hope to see many more charities and employers involved in 2023.”

 

For more information about Payroll Giving week visit the website: www.payrollgivingweek.co.uk

November 2021

FEBRUARY sees the second National Payroll Giving Week, running from the 7th to 13th of the month and building on the success of last year’s event which raised over £146,000.

The aim of the week is to raise awareness within the sector and wider about the benefits of donating through this easy, tax-efficient method.

With support from partners such as the Chartered Institute of Fundraising, the Chartered Institute of Payroll Professionals, Professional Fundraising Organisations, the Association of Payroll Giving Organisations, Payroll Giving Agencies, and Charities across the sector both big and small, it is hoped that the week will support the growth of this area of giving and to start conversations with both charities and corporate partners about how to work together.

Payroll Giving Week has been developed by the Payroll Giving Forum – a group of charities who run successful Payroll Giving schemes. The Forum is keen to promote the strength of Payroll Giving, as well as thank existing donors and corporates who support their causes in this way.

During an extremely challenging time where fundraising teams have seen income levels drop rapidly, payroll giving has offered a reliable source of income. The APGO (Association of Payroll Giving Organisations) reported in the autumn that payroll giving donations during the first lockdown rose by nearly 10% compared to the same period the year before. Average gift increased by almost 15% and there was an uplift of 9% in corporate matched giving.

In a time where exploring avenues of fundraising is at the top of many agendas now is a great time to look at the possibilities introducing Payroll Giving or growing an existing Payroll Giving scheme could hold for you.

Terry Stokes, Head of Payroll Giving, Barnardo’s said:

“Payroll giving offers a vital source of income to Barnardo’s. Our services are facing even greater demand against a backdrop of a significant reduction in income. These same pressures apply for numerous charities which is why we are supporting Payroll Giving Week. This week will help raise the profile of this tax-efficient method of giving, vital to many charities and causes during these unprecedented times.”

Caroline Gaskin, Development Manager, Together for Animals said:

“Payroll Giving provides Together For Animals with a vital regular source of income, allowing us to provide lifesaving care for animals desperately in need. As a small charity, we see Payroll Giving as our key source of income. We’re supporting Payroll Giving Week, as it supports us – and so many charities – each year.”

Marcia Hibberd, National Payroll Giving Operations Manager, Marie Curie said:

“Payroll giving provides a steady stream of income to support Marie Curie’s work supporting people with a terminal illness, their families and friends.  Payroll giving is a great way for anyone to support their favourite charity – from the smallest local group to the largest charities in the UK – in an easy, tax-effective way.”

APGO (Association of Payroll Giving Organisations) said:

“Payroll Giving remains a resilient and vital source of fundraising for the UK charity sector at this most difficult of times. We fully support Payroll Giving Week, an opportunity to thank companies and their employees for their continued generosity and to all the recipient charities for their determination and resolution to carry out their much-needed work.”

About Payroll Giving

Payroll Giving is a successful form of individual giving which a presence across the globe.  Schemes not only run here in the UK but very successfully in Australia, USA, and several other countries. The method of donating is simple: Payroll Giving donations are taken from pay before tax. A donation of £5 a month would actually cost an employee £4 from their take-home pay (if they pay 20% tax) or £3 (if they pay 40% tax).

Over 1 million people donate to charities through their pay and together they have raised over £2billion for good causes.

For charities, Payroll Giving provides an unrestricted source of regular income for the cause, and when they receive donations through Payroll Giving there is no need to apply for Gift Aid, saving money and time. As opposed to Gift Aid where donations can only be increased by 25% regardless of the donor’s tax bracket, Payroll Giving allows charities to receive the full tax relief. This is particularly beneficial for donations from higher-rate taxpayers. A 45% taxpayer can see a donation’s value increase by 88% meaning £100 out of the donor’s pocket becomes £188 going to the charity. Another key benefit when comparing to Gift Aid is that the tax relief is available at point of donation, instead of having to be claimed later. The average donation value is strong, notably for those higher-value donors, while attrition is low with payroll donors likely to continue giving, on average, for up to 8 years.

To contact the committee organising Payroll Giving Week and to find out more about the campaign and how you can join in, please email:

Caroline Gaskin, Together for Animals – caroline@togetherforanimals.org.uk

Terry Stokes, Barnardo's – terry.stokes@barnardos.org.uk

Mervi Slade, Cancer Research UK – mervi.slade@cancer.org.uk

Marcia Hibberd, Marie Curie – marcia.hibberd@mariecurie.org.uk